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TIME: Almanac 1990
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1990 Time Magazine Compact Almanac, The (1991)(Time).iso
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time
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080789
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08078900.020
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1990-09-17
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BUSINESS, Page 39Friendly Medicine
Are friendly mergers back in vogue? Just three days after the
Delaware Supreme Court gave Time Inc. and Warner Communications
the go-ahead to join forces, another megamerger was announced.
Bristol-Myers (1988 sales: $6 billion) and Squibb ($2.6 billion)
said they had agreed to an $11.2 billion stock swap that would
create the world's second largest drug company. The friendly merger
would be the largest so far in the current race to create
globe-spanning pharmaceutical giants. The new company, with
headquarters in Manhattan, would bring together such products as
Bristol-Myers' Bufferin painkiller and Windex glass cleaner with
Squibb's Capoten, a leading prescription formula for heart
ailments.
The Delaware court rulings have created a more cordial climate
for such deals. Before Time and Warner were allowed to consolidate,
many companies feared that an agreement to merge would be
tantamount to putting themselves up for sale. But the Delaware
courts affirmed the right of corporate directors to pursue
long-term strategies. Says Harvard law professor Reinier Kraakman
of the new precedent: "This gives managers who are planning a
friendly acquisition or a merger of equals a chance to go forward
without losing out to a hostile acquirer."
For Squibb and Bristol-Myers a consolidation seemed a natural.
It would weld Squibb's skill at research and development with its
partner's worldwide sales force. "There is pressure on health-care
costs throughout the world. U.S. companies are merging to obtain
efficiencies of scale," says David Lippman, who follows the
industry for Drexel Burnham Lambert.
In another deal that was driven by global ambitions,
shareholders of SmithKline Beckman, developer of the anti-ulcer
drug Tagamet, last week approved a merger with London's Beecham
Group, which has built strong European markets. One week earlier
Dow Chemical agreed to merge its Merrell Dow Pharmaceuticals
subsidiary with Marion Laboratories, whose chief prescription drug
is Cardizem, an angina treatment. In the afterglow of the
Time-Warner marriage and other such deals, companies in many
industries may gain greater confidence to embark on friendly
combinations.